A Transformation Like No Other
with
Welcome to The Well Dressed Brand Masterclass - a one-of- a-kind experience designed to help you create an unshakable personal brand and presence that commands respect, tells your authentic story, and aligns every part of who you are.
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This is not just another class about style or confidence. This masterclass is about stepping into your true power and rewriting your narrative.
What to expect from this Course?
Through this transformative journey, you will:
1. Develop an Unshakable Presence That Commands Respect
Learn how to curate an image and energy that makes people
stop, take notice, and truly listen. Discover the psychology of
color and non-verbal communication to shape perceptions in
your favor.
2. Craft a Narrative That Stands in Its Own Power
Uncover your unique story and use it as the foundation to
build influence, trust, and lasting relationships. Align your
mission, vision, and values into a cohesive personal brand.
3. Master the Art of Personal Branding
Explore the Fascination Advantage and learn how to own
your unique value proposition. Step into a new level of
influence and impact by showing up as the best version of yourself.
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4. Align Your Inner Strengths with Your Outer Image
Cultivate a signature style that reflects your true self, helping
you feel empowered and unstoppable. Discover how to use
your image as an extension of your story.
This is more than a masterclass - it's a movement to help
you transform, align, and elevate every part of who you are.
Are you ready to step into your power, own your narrative,
and create a brand presence that is authentic, unforgettable,
and uniquely yours?
The world is waiting for your story. Let's begin this journey together.
TESTIMONIALS
what People are saying about
Robin Bowles Vice Presidents, Rajant Health
I had the pleasure of working with Toi Sweeney after being hired at a new company in a different industry, and my goal was to rise to the position of Vice President as quickly as possible. From our first interaction, Toi was attentive to my style, wardrobe, shopping preferences, and the dynamics of the people I would be working with. She introduced me to the Fascination Advantage test, which proved to be incredibly valuable right away.
The day after taking the test, I attended a social event at my CEO's house. Armed with insights from the test, I focused on my key personality traits: Innovation and Prestige. These aspects resonated strongly with others, and I noticed that conversations around these topics received the best responses. Inspired by this, I even convinced some of my colleagues to take the test.
Toi's expertise didn't stop there. She curated a selection of outfits tailored to my information and preferences. After purchasing several pieces, I began wearing them to the office, and they were perfect. My leadership team took notice, and less than six months later, I was appointed department director.
Toi's influence continued to impact my career positively. About a year after our initial consultation, I was promoted to Vice President of Operations. Toi's guidance and the Fascination Advantage test played a significant role in my career advancement. I highly recommend Toi Sweeney for anyone looking to refine their professional image and unlock their potential.
Kelley A. Cwiklinski, Executive Vice President Chief Lending Officer
I had the pleasure of working with Toi when I started my new position as Chief Lending Officer at Covenant Bank. I had a great time and learned a lot on how to dress for success (“A” Game) — every day without breaking my piggy bank. Being a professional banker, that is very important to me! We spent the day together and my biggest “take away” was that it is always good to have an expensive statement piece which you can plan your outfit around that and up your game—not to mention we had a blast. I also learned what colors worked better for me as well as clothing styles for my body type. I highly recommend consulting and planning a day with Toi; she is well worth every penny!
Jess Jackson, Television Program Host & Interior Designer, Livewell Network
The moment I met Toi, I could feel the energy and passion she has for what she does. She didn’t try to change me, but worked hard to discover what style fit me best and then was able to pull it all together in a way that I could have never even dreamed of doing. She has impeccable style, discriminating taste, great attention to detail, and a ton of confidence in her abilities that I never felt the need to question her even once. I went from having a closet full of nothing, to a well-curated collection of items that reflected who I am. My self-confidence in doing my job [TV Host & Designer] increased ten-fold after having Toi style my wardrobe. She listened well to my thoughts and was able to incorporate them, while still pushing me to go outside of my box to create looks that were fun, stylish and totally me. I would recommend her to anyone— she’s a joy to work with, the ultimate professional and the best in the biz!